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Spend Less Time On Marketing & Advertising

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Accelerate Sales & Revenue
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Make Vendors Accountable To Your ROI
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Reduce Non Sales-Generating Activity

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AUTOMATION

Centralize marketing campaigns, automate tasks, know more about leads and customers, track end-to-end marketing ROI.

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SALES ACCELERATION

Roadmap the sales process.  Onboard new reps and customers faster. Align sales with marketing  to accelerate conversion and personalize  to each customer’s stage in the buying journey.

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ADVERTISING & MEDIA

Gain BIG advantages in price, position and packaging through Insider negotiation.  TV, Radio, Print, Digital, Email, OOH, Trade, SMS, Mobile, Event, Sponsorship, More…

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MARKETING

Steer decisions on marketing strategies, channel management and vendor selection using a Campaign Road Map based exclusively on your KPI’s.

We help midsize and smaller growing companies excel in sales and marketing.  Our job is to generate measurable return for your business in the form of sales acceleration, cost savings, demand generation, marketing efficiency, new customers, customer retention, reduced overhead, site traffic and the use of powerful and affordable sales and marketing technology.  We’re all in, or ala carte, whatever makes the most sense for your business.  We’re so confident in our abilities that we use a 3rd party to report on sales and marketing performance.  That’s how sure we are in our ability to help any company move forward.

Strategy + Tactical + CRM + Automation = SALES

SAVE TIME

SAVE MONEY

IMPROVE RESULTS

ELIMINATE WASTE

ACCELERATE SALES

TURN LEADS INTO REPEAT CUSTOMERS

Automation Has Changed How B2B and B2C Companies Win Business

For midsize and small growing companies it’s perhaps the single, most important, sales and marketing solution to have. It’s affordable, powerful and can quickly level the field against rivals large and small.   Possibilities are nearly endless on how you can improve your business by automating certain sales and marketing tasks and activities. Of companies already using sales and marketing automation, 63%  plan to increase their budget.  That’s saying something.  See for yourself with an online demonstration.

See For Yourself With An Online Demo 

ALA CARTE SERVICES

Lead Generation Campaigns

Sales Process Design

Sales Acceleration Campaigns

Product-Focused Campaigns

Upsell Campaigns

Service & Training Campaigns

Onboarding Campaigns

Tradeshow Campaigns

Event, Promotional & PR Campaigns

Top Of Mind Campaigns

Renewal & Lapsed Customer Campaigns

Industry Expertise Campaigns

Inbound and Outbound Campaign Planning & Execution
All Forms Of Media:  Planning, Negotiation, Placement

THE INSIDE EXPERIENCE

WE SPEAK YOUR LANGUAGE

We hail from inside media powerhouses, campaign agencies and private sector companies driving strategy, execution, sales and marketing.

Everything We Do Is About Helping Our Customers Prosper.

B2B   /   B2C   /  Non-Profit

North America & Select International Markets

Customer Kudos

KUNDOS LOGO“I wanted to thank you for a spectacular lead in with the automation for …. It was really well received. I heard from many many distributors that they were extremely impressed and that the marketing automation is what led to them visiting our booth.”

KUNDOS LOGO“We selected Lisa Toren and her agency, Inside Track, to participate as a strategic partner in our business decisions. Her knowledge of marketing strategy, campaign execution and powerful media negotiation allowed our organization to accomplish even more than we had expected… Her business strategy, marketing savvy and creative solutions measurably contributed to our organization’s success.”

KUNDOS LOGO“Really appreciate your efforts on this. The conference went very well and this format is something that I would like to use again on future conferences….”

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